Natural Makeup by Ere Perez – Eco Friendly & Clean Beauty Essentials

Natural makeup, minus the preaching. Ere Perez has been doing clean, vegan, carbon-neutral beauty since 2002—long before it was cool. Think plant-powered formulas, easy textures, and a finish that reads “skin,” not “studio.” Australia-born, ingredient-led, built for people who read labels.

Location

HQ: Bondi Beach, Sydney (NSW).
Availability: Online with selected stockists nationally and internationally.
Website: www.ereperez.com

Skin Type Compatibility

• Dry Skin • Mature Skin • Sensitive Skin • Hormonal Skin • Barrier-Damaged Skin

The Vibe

Silky creams, feather-light bases, and zero-drama wear. Foundations melt in, tints give that post-swim flush, and mascaras hold through commutes and coastlines. The ritual feels low-effort, high-payoff: tap, blend, done. Finish is polished but real—think Bondi glow without the beach bag.

What’s Inside

Botanical bench-chemistry with a side of pragmatism. Standouts:

Oat Milk – Cushions and calms; helps a base look hydrated, not heavy.
Avocado Oil – Fatty-acid rich; conditions lashes while you wear it.
Mamey (Sapote) Oil – The lash-lover; traditionally used to keep hair strong and glossy.
Beetroot Extract – Antioxidant pigment that delivers that just-ran-for-a-coffee flush.
Jojoba Oil – Sebum-mimicking softener that sits comfortably on most skins.
Vitamin E (Tocopherol) – The classic antioxidant bodyguard for formulas (and skin).

Photo Credit: Ere Perez Natural Cosmetics - best-selling clean beauty essentials — Avocado Waterproof Mascara with conditioning oils, Beetroot Cheek & Lip Tint for natural colour, and award-winning Jojoba Eye Pencil in zero-waste packaging.

Ingredient Deep Dive (Pros + Cons)

Ingredient	Why We Like It	What to Watch
Oat Milk	Soothing, skin-comforting; keeps bases looking dewy not cakey.	If you’re highly oat-sensitive, patch test.
Avocado & Mamey Oils	Nourish lashes; help reduce brittleness in a waterproof formula.	Oils aren’t everyone’s friend if you prefer ultra-dry mascaras.
Beetroot Extract	Antioxidant tint with impressive staying power.	Water-based stain—work fast to blend.
Jojoba Oil	Sebum-like; sits well on most skin types.	Can be too light as a sole occlusive for very dry skin.
Glycerin	Humectant that pulls in water for bounce.	Can feel tacky in humid climates.
Vitamin E	Antioxidant support and formula stability.	Rare sensitivities exist—patch test if reactive.

Full Ingredients (Most Popular Products)

Oat Milk Foundation (INCI)
Aqua (Water), Oat Milk, Coco-Caprylate/Caprate, Glycerin, Tocopherol (Vitamin E), Glyceryl Caprylate, Magnesium Sulfate, Sodium Anisate, Aluminium Starch Octenylsuccinate, Citric Acid, Sodium Salicylate, Polyglyceryl-6 Polyricinoleate, Biosaccharide Gum-1, Ethylhexylglycerin, Sodium Levulinate.
Benefits
- Oat Milk – Soothes and hydrates, ideal for calming sensitive skin.
- Coco-Caprylate/Caprate – Plant-derived emollient for silky texture and smooth application.
- Glycerin – Draws moisture into the skin for lasting hydration.
- Vitamin E (Tocopherol) – Antioxidant protection to help guard against environmental stressors.
- Biosaccharide Gum-1 – Plant-based polymer for a soft, velvety finish
Avocado Waterproof Mascara – Black (INCI)
Copernicia Cerifera Wax, Glycine Soja (Soybean) Oil, Palm Kernel Wax, Diheptyl Succinate, Capryloyl Glycerin/Sebacic Acid Copolymer, Persea Gratissima (Avocado) Oil, Calcium Stearate, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Camellia Oleifera Seed Oil, Pouteria Sapota Seed (Mamey) Oil, Palmitic Acid, Tocopheryl Acetate, Glyceryl Caprylate, Glyceryl Undecylenate, CI 77499 (Iron Oxides).
Benfits
- Carnauba Wax – Provides structure and hold for lashes without clumping.
- Soybean Oil – Conditions and nourishes lash hairs.
- Avocado Oil – Rich in fatty acids to help keep lashes soft and flexible.
- Sweet Almond Oil – Strengthens and smooths lashes.
- Camellia Seed Oil – Lightweight conditioning oil with antioxidants.
- Mamey (Sapote) Oil – Traditionally used to encourage lash strength and shine.
Beetroot Cheek & Lip Tint (INCI)
Water (Aqua), Rosehip (Rosa Rubiginosa) Oil, Glycerin, Beetroot Extract, Tocopherol (Vitamin E), Methylcellulose, Agave Tequilana Root Juice, Potassium Sorbate.
Benefits
- Rosehip Oil – Brightens and supports skin with natural vitamin A and antioxidants.
- Glycerin – Maintains hydration and a fresh, dewy look.
- Beetroot Extract – Natural pigment for a healthy flush of colour plus antioxidant benefits.
- Agave Root Juice – Plant-based humectant that helps skin hold moisture.
- Vitamin E (Tocopherol) – Protects and nourishes delicate skin.

Who It’s For

• For ingredient label readers who still want lazy-girl application
• For the “no-makeup makeup” crowd that hates cakey base
• For hormonal 30-somethings chasing glow, not grease
• For men who mysteriously “borrow” their partner’s mascara
• For barrier rehabbers who want makeup that behaves like skincare
• For eco-keeners who prefer low-waste kits

What’s Not In It

• No parabens or PEGs
• No added fragrance
• No drying alcohols or harsh sulfates
• No animal testing (vegan across the range; check individual SKUs for beeswax)

The Sustainability Edge

Not just clean formulas—clean systems. Ere Perez has been certified carbon neutral since 2016 (including shipping), and pushes packaging forward with refillable compacts, PCR plastics, and zero-waste Coco Crayons that skip the traditional lipstick bullet entirely. Ingredient sourcing favors safe, widely available botanicals and recyclable components to keep the footprint tight.

Photo Credit: Ere Perez Natural Cosmetics (Instagram) - Sustainability in action at Ere Perez — highlighting zero-waste packaging, founder Ere Perez’s early beginnings selling mascaras, and environmental impact stats showing plastic reduction and water filtration achievements.

How to Use It

• AM: Sheer the Oat Milk Foundation with moisturiser; press into skin, don’t paint.
• Cheeks/Lips: Dot Beetroot Tint and blend fast for a lived-in flush.
• Eyes: Curl, then Avocado Waterproof Mascara—one coat for “alive,” two for impact.
• Pro tip: Mix Beetroot Tint with balm for a blurred stain.
• Shelf life: Check PAO symbols per product; typical 6–12 months after opening.
• Storage: Cool, dry, away from direct sun.

Where to Buy

Official website and selected retail stockists (Australia and global).

FAQs

What is Ere Perez best known for?
Ere Perez is best known for its clean, vegan, carbon-neutral makeup — especially the Oat Milk Foundation, Avocado Waterproof Mascara, and Beetroot Cheek & Lip Tint.

Is Ere Perez an Australian brand?
Yes. Founded in 2002 in Bondi Beach, Sydney, Ere Perez is an Australian-owned beauty brand with a global cult following.

Is Ere Perez makeup vegan?
Most products are 100% vegan and cruelty-free. A few items contain ethically sourced beeswax, so always check individual product labels.

Does Ere Perez test on animals?
No. Ere Perez is certified cruelty-free and does not test on animals.

Is Ere Perez natural makeup?
Yes. Ere Perez uses plant-based, botanical-rich formulations designed to be gentle on skin and eco-friendly.

Is Ere Perez suitable for sensitive skin?
Yes. The brand formulates without parabens, PEGs, added fragrance, or harsh alcohols, making it a go-to for sensitive skin types.

Where is Ere Perez makeup made?
Ere Perez products are made in Australia and Mexico, depending on the product, using ethically sourced ingredients.

Does Ere Perez offer refillable packaging?
Yes. Ere Perez offers refillable compacts and sustainable packaging, including zero-waste Coco Crayons and PCR plastics.

What is Ere Perez’s sustainability policy?
Ere Perez has been certified carbon neutral since 2016, offsets shipping emissions, and uses recyclable, refillable, and biodegradable materials where possible.

How do you apply Ere Perez Oat Milk Foundation?
Apply with clean fingers, a sponge, or a brush. Blend outward from the centre of the face for even coverage. For a lighter finish, mix with moisturiser.

Is Ere Perez waterproof mascara really waterproof?
Yes. The Avocado Waterproof Mascara is designed to resist smudging and flaking, even in humid conditions.

Where can I buy Ere Perez makeup?
You can buy Ere Perez directly from their official website, select stockists in Australia, and global online retailers.

Does Ere Perez makeup expire?
Shelf life varies per product — typically 6–12 months after opening. Always check the PAO (Period After Opening) symbol on the packaging.

Is Ere Perez eco-friendly?
Yes. The brand prioritises eco-conscious manufacturing, zero-waste innovations, and ethical ingredient sourcing.