If Melbourne’s AusFitness Expo 2025 was any indication, Sydney is about to lift the roof off the ICC. Over three days, Melbourne’s halls were packed with over 120 fitness brands, full-scale competitions, live workouts, and more pre-workout samples than your shaker can handle.
From world-class athletes throwing down on the main stage to the latest in recovery tech, it was the ultimate test drive for every kind of training style — lifting, functional, endurance, and everything in between. The energy was pure endorphin overload.
Now, all eyes are on AusFitness Expo Sydney 2025. Expect the same huge brand line-up, exclusive gear drops, and wall-to-wall action — only this time, it’s on your home turf. Whether you’re chasing a PB, hunting the newest supplements, or just here for the live entertainment, the Australian fitness expo Sydney crowd is about to get its moment.
Relive the Energy from Melbourne 2025
Before Sydney takes the stage, here’s a taste of what went down at AusFitness Expo Melbourne, 29 March 2025 — over 120 brands, big-name athletes, live competitions, and wall-to-wall action. If this is any sign, AusFitness Expo Sydney 2025 is going to be huge.
Video Credit: AusFitness Expo (YouTube) - Highlights from AusFitness Expo Melbourne 2025 — featuring over 120 fitness brands, world-class athletes, live competitions, recovery tech, and exclusive product launches. A glimpse of the energy and action that’s set to hit AusFitness Expo Sydney 2025 this September at ICC Sydney.
Location
Address: International Convention Centre Sydney, NSW 2000
Dates
Next Event: 19–21 September 2025
Frequency: Annual
Duration: 3 Days
Website: ausfitnessexpo.com.au/sydney
Price
From $20 (early bird available)
Booking essential – online registration only
The BioHax Take
Forget crowded gyms and influencer reels — this is the real-world pulse of Australian fitness. AusFitness Expo 2025 takes over the International Convention Centre, running alongside the AusFitness Industry Trade Show & Summit, and throws it all under one very sweaty, very functional roof: muscle, movement, mind, and merch.
You’ll see CrossFit beasts throwing down, Strongman titans hitting PBs, and Search4Hurt contestants bleeding on camera (figuratively, we hope). And if you’re not competing, you’re still winning — with brand drops, interactive zones, and enough gear porn to make a PT blush.
There’s a 100m obstacle sprint (YOHKA) that’ll test your explosive speed and your ego. Recovery lounges stacked with compression boots, icy plunges, and borderline-illegal tech. And a crowd that’s one part muscle cult, one part high-performance hype squad.
This isn’t just where the fitness industry shows up — it’s where it goes full throttle. You’ll leave sore, spent, and somehow still wanting more.
Photo Credit: AusFitness Expo / World Powerlifting - Athletes compete in deadlift, squat, and log press events at AusFitness Strongman.
What Is YOHKA?
Meet YOHKA — the next-gen obstacle sport that’s redefining what 100 metres can do to your ego. Designed for the fitness-obsessed and adrenaline-prone, YOHKA is a high-speed, high-sweat sprint challenge with 12 brutal obstacles packed into a 100m course. Inspired by the event being introduced at the LA 2028 Olympics as part of the Modern Pentathlon, this is the future of fitness racing — and it’s making its mark at AusFitness Expo 2025.
The brains (and biceps) behind it? Todd Liubinskas — strength coach, brand builder, and former athlete — who says it best:
“This is probably the toughest 100 metres most people will ever do.”
Whether you’re clocking in at 20 seconds flat or crawling over the last hurdle, YOHKA delivers grip strength, grit, and the kind of humility that lives on in your quads for days.
Video Credit: Channel 7 News, featuring YOHKA Sports via @yohkasports
The Codes:
-
YOHKA Sprint (100m) – The Olympic-style gauntlet. 12 brutal obstacles. Pure adrenaline.
-
YOHKA 5KM – A longer course that’s all about testing your endurance and fire.
-
YOHKA Challenge – Crew-based chaos. Jump in, tag out, no podiums—just movement and mateship.
-
YOHKA Kids – The real deal, just mini. For kids aged 5–11, with adult supervision and all the fun.
Fun fact: YOHKA is gunning for inclusion in the 2032 Brisbane Olympics. You saw it here first.
Find out more or register: yohka.com
Follow the course: @yohkasports
Photo credit: © YOHKA – Kids and adults taking on the 100m obstacle sprint at YOHKA, Australia’s next-gen fitness challenge.
Who It’s For
-
The 5am crew
-
The “I train for fun, but also for war” crowd
-
People who want to feel something other than office chairs
-
Coaches, lifters, breathers, wear testers
-
Fans of cold plunges, clean fuel, and hard-earned endorphins
-
Anyone with creatine in their bloodstream
Photo credit: © AusFitness Expo – From Zumba flash mobs to icy plunge pools, Sydney’s biggest fitness weekend knows how to move and recover.
What’s On Offer
-
Eight elite live competitions: CrossFit Expo Games, Strongman, Powerlifting, ICN Muscle & Model
-
YOHKA Sprint Series: A 100m short-course obstacle zone for speed demons and wannabe gladiators
-
Search4Hurt filming on-site — come get caught on camera during the carnage
-
Over 120 brands offering exclusive gear, clean fuel, and hands-on demos
-
Free samples, flash drops, and show-only giveaways from some of the biggest names in fitness
-
Stage panels and micro-workshops with athletes, experts, and performance pros
-
Recovery lounges with ice baths, compression tech, and some surprisingly sexy infrared setups
Insert image: athlete panels or crowd scene
Insert image: expo brand zones or sampling stations
Photo credit: © AusFitness Expo – ICN comp queens and strength athletes flexing on the fitness floor in Sydney.
Sustainability Snapshot
While this isn’t a zero-waste Zen retreat, many featured brands are shifting to eco gear, refillables, and plant-based formulations. Expect innovation where it matters — in function, not just packaging.
FAQ's
What is the biggest fitness expo in Australia?
AusFitness Expo is the largest fitness and wellness expo in Australia, attracting thousands of attendees, brands, and professionals from across the country.
How much are tickets for the AusFitness Expo 2025?
Ticket prices vary based on the event package. General admission starts from $35, with VIP and multi-day passes available. Always check the official AusFitness Expo website for up-to-date pricing and early bird specials.
Where is the Sydney Fitness Expo held?
The AusFitness Expo Sydney 2025 will take place at the ICC Sydney Exhibition Centre in Darling Harbour, the city’s premier venue for major events.
Is the fitness expo free to attend?
Entry is not free, but tickets are affordable and often come with early access deals. Children under a certain age may be eligible for free entry—check the event details.
What to wear to the fitness expo?
Wear comfortable activewear or athleisure—think sneakers, gym sets, and layers. Many attendees also come ready for live workouts, recovery zones, or brand try-ons.
What is the world’s largest fitness expo?
FIBO Global Fitness in Cologne, Germany is considered the world’s largest fitness expo, attracting more than 100,000 visitors annually.
What is Australia’s biggest gym?
While several chains claim top size, Premier Gym locations and Virgin Active’s Bondi Junction club rank among the most expansive in square metres and facilities.
What’s the difference between AusFitness Expo Sydney and Melbourne?
Both cities host AusFitness Expo events, but Sydney’s edition often features more activations and high-profile appearances. Melbourne typically focuses more on industry innovation.
What can I expect at AusFitness Expo 2025?
Expect live workouts, expert panels, athlete meet-and-greets, health and supplement stalls, body composition testing, and recovery activations like saunas and cold plunges.
Are there events for kids and families?
Yes. While most content is adult-focused, AusFitness Expo often includes family-friendly sessions, interactive zones, and obstacle challenges suitable for all ages.
Related Reads:
-
Wanderlust Festival Sydney 2025
Yoga, music, mindfulness, and movement all in one epic waterfront weekend.
-
Recovery & Performance Studios Directory
From infrared saunas to ice baths, this is your go-to list when DOMS hits hard. -
Aesthetic & Cosmetic Clinics Directory
For body sculpting, lymphatic drainage, and pro recovery tools — minus the fluff. -
Functional Medicine & Wellness Clinics Directory
If you’re chasing endurance, energy, or hormones that actually behave — this one’s for you. - YOHKA Obstacle Course at AusFitness 2025
The high-speed, high-skill obstacle sprint series making its debut at the AusFitness Expo. - Fuel Like a Champion: How Kwame Duah Eats to Win and Stay Lean All Year — World-champ bodybuilder Kwame Duah shares his macro-lit, science-backed strategies for peak performance and sculpted consistency.
Article originally published: 4 August 2025, by Editor
