What Just Happened In The US
The United States didn’t tweak its nutrition advice.
It rewrote the entire tone.
On January 7 the Dietary Guidelines for Americans 2025 to 2030 were released by the U.S. Department of Health and Human Services and the U.S. Department of Agriculture, alongside a new inverted food pyramid hosted on realfood.gov.
The headline message was blunt enough to make cereal companies choke on their cornflakes.
At the press conference Robert F. Kennedy Jr. summed it up without qualifiers:
No macros.
No food swaps.
No moderation talk.
Just real food.
The Government also Declared War On Sugar
This wasn’t framed as gentle guidance. It was framed as a line in the sand.
At the White House briefing, Robert F. Kennedy Jr. didn’t dance around the issue or soften the language.
He called it directly.
“Today, our government declares war on added sugar.”
“My message is clear: Eat real food.”
Source:
theguardian.com/us-news/2026/jan/07/trump-administration-dietary-guidelines-rfk-jr
That is not how nutrition policy usually talks.
The updated guidelines explicitly warn against foods loaded with added sugar, chemical additives and excess salt, describing them as damaging to health and something to avoid rather than manage.
This is a sharp departure from decades of advice built around moderation and portion control. The tone now is prevention, not permission.
The message aligns with Kennedy’s broader Make America Healthy Again agenda and reflects what the wellness industry has been saying for years while supermarket shelves kept filling with cereal marketed as heart healthy and bars marketed as meals.

Image Source: U.S. Department of Agriculture via realfood.gov - The updated US food pyramid places protein dairy and healthy fats at the top alongside fruits and vegetables with whole grains reduced to a smaller supporting role.
This Didn’t Come Out Of Nowhere
If this feels familiar, that’s because the wellness industry has been saying it loudly for years.
Functional medicine doctors, metabolic health researchers and integrative nutrition practitioners have been denouncing breakfast cereals, snack bars and supermarket ‘health foods’ as ultra-processed products long before governments dared to.
The idea that cereal is a legitimate health food has been under fire across the wellness space for over a decade. Same goes for low-fat everything, fibre added back in after processing, and foods engineered to hit dopamine before nutrition.
This wasn’t fringe thinking.
It just wasn’t policy.
What changed is who is now saying it and where.
Healthy Fats Get A Public Nod
The guidelines also quietly take sides in a debate that has been raging across wellness circles for years.
When adding fats, Americans are advised to prioritise olive oil and whole food sources. Butter and beef tallow are also named as acceptable options.
That language mirrors long standing criticism of industrial seed oils and ultra refined fats that dominate packaged food.
Again, this is not new thinking. What is new is seeing it written into federal guidance instead of whispered in podcasts.

Image Credit: Source U.S. Department of Agriculture historical dietary guidance - The traditional food pyramid encouraged grains and cereals as the foundation of the diet with fats oils and sweets restricted to the top tier.
Why This Lands Harder Than Before
This update did not come from a wellness brand or a best selling book. It came from the federal government under the Trump administration, delivered from the White House, and backed by national policy.
That gives the message weight.
It reframes chronic disease not as a personal failure, but as a food system problem driven by processing, sugar and convenience masquerading as nutrition.
For Australia, this matters because policy language travels. Research priorities follow it. Food standards respond to it.
And eventually, so do our shelves.
The New Food Pyramid At A Glance
The visual shift matters because visuals shape behaviour.
The new pyramid places:
• Protein, dairy and healthy fats at the top
• Vegetables and fruits given equal priority
• Whole grains reduced to the smallest section
• Highly processed foods explicitly discouraged
This is the first time a US federal guideline has called out processing itself as a risk factor not just sugar or calories.
Protein recommendations have also increased significantly, now sitting at 1.2–1.6 grams per kilogram of bodyweight, with guidance to include protein at every meal.
Translation: the war on protein is officially over.
Cereal, Snacks And The Supermarket Problem
Let’s be clear about what this quietly dismantles.
For decades, supermarket shelves have been dominated by foods marketed as healthy that are anything but: cereals fortified after processing, bars disguised as meals, and “wholegrain” products that spike blood sugar and hunger two hours later.
The new guidelines don’t name brands, but they do name the pattern.
Packaged, ready-to-eat foods high in refined carbohydrates, added sugars, artificial flavours and preservatives are now explicitly flagged as foods to avoid.
That’s a direct challenge to the modern supermarket model, not just personal choice.
Why Australia Should Care
Australia doesn’t copy US dietary guidelines line by line. But we follow the science pipeline.
Our Australian Dietary Guidelines, school canteen rules, hospital menus and public health messaging tend to shift after the US resets the narrative, not before.
At the same time, Australia is dealing with rising rates of obesity, type 2 diabetes, gut dysfunction and diet-related chronic disease, all tracking alongside increased consumption of ultra-processed foods.
Different country. Same system.
When the US reframes food policy this aggressively, Australia doesn’t stay untouched.
Gut Health Enters Official Policy
For the first time, gut health and the microbiome are formally referenced in national dietary guidance.
The advice is simple and overdue:
Eat fibre-rich whole foods, fermented foods and minimally processed meals. Avoid foods that disrupt gut balance through additives, artificial sweeteners and chemical preservatives.
This marks a shift away from calorie obsession and toward biological function, digestion, inflammation, immune regulation.
Wellness practitioners have been talking about this for years.
Now it’s in federal documents.
The Pushback Was Immediate
Public health organisations have already criticised the emphasis on animal protein, butter and full-fat dairy, raising concerns about saturated fat, environmental impact and industry influence.
Federal officials pushed back just as firmly, arguing the guidance focuses on food quality, not food ideology.
The tension isn’t new. The difference is that processed food is no longer being protected by silence.
What This Means For Your Plate
No one is telling Australians to eat steak three times a day or ditch vegetables.
What is being phased out is the idea that humans should base their diet on grains, cereal and restraint alone.
The new framework prioritises food that:
• looks like food
• keeps you full
• supports muscle and metabolism
• stabilises blood sugar
• doesn’t require marketing to justify itself
Australia hasn’t flipped its pyramid yet.
But the table has moved.
Final Word
Real food has officially returned to policy, not just wellness culture.
The pyramid changed shape.
The language changed tone.
And the supermarket status quo just lost its invisibility cloak.
Eat like your body matters.
Governments are finally starting to agree.
Related Reads
What the mRNA livestock vaccine debate means for Australia
Blackmores faces class action over vitamin B6 toxicity claims
Why cancelling a gym membership in Australia is still ridiculously hard
Hormone replacement therapy gets a rethink from the FDA and leading doctors
The Wegovy tablet is coming to Australia and what to know

